LIVE STREAMING – REPLAY

Message from Hon. Antonio Tajani, Deputy Prime Minister and Minister for Foreign Affairs and Cooperation

Message from Hon. Francesco Lollobrigida, Minister of Agriculture, of food sovereignty and forests

Message from Hon. Alessandra Locatelli, Minister for Disabilities

THE PHYGITAL SUSTAINABILITY EXPO® FOR FASHION  DISRUPTION  FOR DESIGN  INNOVATION

THE FIRST AND ONLY EVENT IN ITALY
EXCLUSIVELY DEDICATED
TO THE ECO-SUSTAINABLE TRANSITION
OF FASHION AND DESIGN BRANDS

WORLD'S FIRST MUSEUM EXPO INTO THE SDGs

THE PHYGITAL SUSTAINABILITY EXPO® FOR FASHION DISRUPTION   FOR DESIGN INNOVATION   FOR MADE IN ITALY TRANSITION  

THE INSTITUTIONAL SUMMIT ON GREEN ECONOMY
PIONEERS IN THE MADE IN ITALY TRANSITION

WORLD'S FIRST MUSEUM EXPO INTO THE SDGs

THE SUSTAINABLE MADE IN ITALY EVENT TO INFLUENCE CULTURE

Phygital Sustainability Expo® is the first event in Italy exclusively dedicated to the sustainable transition of the made in Italy industry through technological innovation. Hosted in a breathtaking museum location, it is a lighthouse of Italic culture, iconic beauty and high craftsmanship.

Our framework of educational elements in the culture of 360 degree sustainability:

Live streaming 4.6.2024 (DAY 1)

Live streaming 5.6.2024 (DAY 2)

Join the EXPO to benefit extra Promotion & Reach:
National Television

Main media partnership with RAI (national TV) which will be present to communicate the entire event. 

All the events (narrated fashion show, museal exhibition & Green Confidential lectures) are covered by the Italian main national networks (RAI, Mediaset, LA7).

2+ million views national TV broadcasting (RAI)

Video Live Streaming

Video live streaming of the event thanks to our streaming partner Today.it (6 million organic hits on the website every month).

Streaming channels: Instagram Facebook YouTube Website

7.000.000+ people reach

Press & Media

The event is covered by the most important Italian newspapers and press agencies (ANSA, ADNKronos, AGI)

National and international television and radio networks were also present at the 3rd edition of the EXPO (see press review)
450+ articles in 5 different languages
Brand Awareness

Phygital Sustainability EXPO® was presented at the BIT-Borsa Internazionale del Turismo, as the flagship event of the Lazio Region.

Phygital Sustainability EXPO advertising with main sponsor logo on all main partner platforms (EY, Urban Vision, Yamamay, Enel X, CNA, etc.)
Digital Campaigns

Sustainable Fashion Innovation Society is costantly promoting its activity online:

  • 15,000+ people Website visitors over 6 months
  • 900,000+ people LinkedIn Ads Total Impressions
  • 6,000+ people Newsletter subscribers
  • 2,000,000+ people Google Ads impressions
  • 1,000,000+ people Facebook Ads impressions
Social Media Reach

Instagram stories, YouTube reels and TikTok posts of the influencers present at the Expo to promote the event and its sponsors (Josè Mourinho, The Roman Post, Alessandro Cecchi Paone, etc.).

@phygitalsustainabilityexpo

followers: 9K on Facebook 15.7K on Instagram 2.2K on LinkedIn 1.5K on YouTube

Partners of the 2024 Edition

Phygital Sustainability Expo® in numbers

IN-PERSON DURING THE EVENT:

5500
+
Total Visitors (2 days)
2100
+
from abroad
2000
+
Subscribed Brands
500
+
Women Entrepreneurs
100
+
Managers
94
participating Brands
50
+
International Buyers
15
Multinationals with new projects
200
+
Influencers
236
+
Journalists

Phygital Sustainability Expo® in numbers

IN-PERSON DURING THE EVENT:

5500
+
Total Visitors (2 days)
2100
+
from abroad
2000
+
Subscribed Brands
500
+
Women Entrepreneurs
100
+
Managers
94
participating Brands
50
+
International Buyers
15
Multinationals with new projects
200
+
Influencers
236
+
Journalists

The Narrated Fashion Show® (ENG)
see full version

La Sfilata Narrata® (ITA)
guarda la versione integrale

Live with exhibitors

Albini_next

Yamamay

Radici Group

Live reactions

Rai Radio2 · 9.7.2022

Live reactions

Phygital Sustainability Expo® is an unprecedent event,
designed and produced by Valeria Mangani