Until last year, the Made in Italy occupied the second place of the national GDP, with a turnover of 97 billion euros in 2018.

The World Economic Forum has outlined how the fashion industry is the second most polluting sector in the world after the oil industry.


Every year, fashion is responsible for the 10% of global greenhouse gas emissions (CO2) and contributes to the dissipation of  20% of total water resources used in various production phases (dyeing, printing, finishing and of course also to maintain cotton plantations).

Fashion supports a turnover of 225 billion EUR, and occupies with stable employment more than 300 million people globally and contributes significantly to the world’s wealth

According to the UN, it is estimated that the fashion sector consumes more energy than air transport and maritime transport combined.

Every year the 85%of fabrics, are accountable for further polluting the planet because of PM10, PM5, PM1.

Textiles and clothing have huge impact on ocean pollutionabout 60% of total clothes are made of polyester which after being washed, releases about 500 thousand tons of microfibers in waterways (the equivalent of 50 billion plastic bottles).




«”The COVID emergency demonstrates how a careful and intelligent slowdown is our only way out”»

Giorgio Armani
June 2020


Encouraging consumers to buy less, bringing the sector back to an idea of slow-fashion of beautiful and well made, also means abandoning the compulsive attitude towards having overflowing wardrobes

COVID has changed our habits and customs; and Fashion will be the most disrupted and renewed sector. The fashion disruption must respect the paradigms of business ethics, manufacturing ecology and sustainability towards the planet, as required by Sustainable Development Goals of the UN Agenda, that’s the reason for the creation of Sustainable Fashion Innovation Society:

Valeria Mangani«ashion starts from agriculture and ends with communication»

Valeria Mangani


An open door to internationalization in the world of sustainable fashion even for the smallest or developing companies

1. Brand research that falls in pre-established parameters both as eco-sustainable approaches undertaken and as internal policies

2.  Entry into the Society

3.  Access to the Society’s Network, in continuous expansion thanks to new partnerships

4. Made available to the SFIS team, who will be able to find and supply consulting, support, strategic structure and marketing formulas for the fruition of the project

5. Sharing and proposal of the brand to various partners and affiliated companies.

6. During the Events organized by SFIS, associates will have the opportunity to show themselves to public bodies and private companies.

7. They will find the answers and support they need to improve their presence in the booming industry and which will increasingly be the future of sustainable fashion.

8. Towards one sustainable growth and in line with the current and evolving situation of the sector

Become part of a Circular System through the renewal of an annual membership that allows automatic registration to various events organized by Sustainable Fashion Innovation Society.


In line with the current dynamics of ethical awareness and corporate civil responsibility in terms of sustainable fashion Rome, the SUSTAINABLE INNOVATION FASHION WEEK was  the first event hosted in the capital in accordance with i SDG – Sustainable Development Goals of the United Nations Agenda. In order to participate to the event, the selected brands must posses very strong sustainability, ethics or innovation elements within their company.



Phygital Sustainability EXPO, promoted by Valeria Mangani, President of Sustainable Fashion Innovation Society, contains a series of international workshops, narrated fashion shows and showrooms; effectively opening the doors to an epochal awareness and paradigm shift.


The declared objective of Sustainable Fashion Innovation Society in to support all start-ups that are genuinely born green as well as those already established brands that intend to rethink themselves by adopting more responsible production formulas that comply with the SDGs, the Sustainable Development Goals of the United Nations Agenda. The fashion industry has to deal with its responsibilities.


In 2019, a group of Italian researchers have found traces of plastic in human placenta and microfibers in liver tumors. What are we waiting for to implement the Green Revolution? Only MADE IN ITALY can perform it masterfully, preserving the design style that distinguishes us globally.

The great collective response received by our event has attracted the attention of Microsoft for Startups which will observe the incubator until the next PHYGITAL SUSTAINABILITY EXPO in Rome:

“We aim to make our ethical designers’ priceless heritage of creativity known and appreciated, with events like this emphasizing the winning mix of eco-tech. It is urgent that the Italian fashion system develops sustainable competitiveness models by bridging the technological gap, designers and fashion brands to build a new future fot fashion”.

Valeria Mangani