PHYGITAL SUSTAINABILITY EXPO® FOR FASHION DISRUPTION FOR DESIGN INNOVATION
THE FIRST AND ONLY EVENT IN ITALY
EXCLUSIVELY DEDICATED
TO THE ECO-SUSTAINABLE TRANSITION
OF FASHION AND DESIGN BRANDS
WORLD'S FIRST MUSEUM EXPO® INTO THE SDGs
THE SUSTAINABLE FASHION EVENT TO INFLUENCE CULTURE
Phygital Sustainability Expo® is a sustainability Expo for fashion and design hosted in a breathtaking museum location. It is a lighthouse of Italic culture, iconic beauty and high craftsmanship.
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Join the EXPO® to benefit extra Promotion & Reach:
National Television
Main media partnership with RAI (national TV) which will be present to communicate the entire event.
All the events (narrated fashion show, museal exhibition & Green Confidential lectures) are covered by the Italian main national networks (RAI, Mediaset, LA7).
2+ million views
national TV broadcasting (RAI)
Video Live Streaming
Video live streaming of the event thanks to our streaming partner Today.it (6 million organic hits on the website every month).
Streaming channels:
Instagram
Facebook
YouTube
Website
7.000.000+ people reach
Press & Media
The event is covered by the most important Italian newspapers and press agencies (ANSA, ADNKronos, AGI)
National and international television and radio networks were also present at the 3rd edition of the EXPO (see press review)
450+ articles in 5 different languages
Brand Awareness
Phygital Sustainability EXPO® was presented at the BIT-Borsa Internazionale del Turismo, as the flagship event of the Lazio Region.
Phygital Sustainability EXPO advertising with main sponsor logo on all main partner platforms (EY, Urban Vision, Yamamay, Enel X, CNA, etc.)
Digital Campaigns
Sustainable Fashion Innovation Society is costantly promoting its activity online:
- 15,000+ people
Website visitors over 6 months
- 900,000+ people LinkedIn Ads Total Impressions
- 6,000+ people Newsletter subscribers
- 2,000,000+ people Google Ads impressions
- 1,000,000+ people Facebook Ads impressions
Social Media Reach
Instagram stories, YouTube reels and TikTok posts of the influencers present at the Expo to promote the event and its sponsors (Josè Mourinho, The Roman Post, Alessandro Cecchi Paone, etc.).
@phygitalsustainabilityexpo
followers:
9K on Facebook
15.7K on Instagram
2.2K on LinkedIn
1.5K on YouTube
Partners of the 2023 Edition
Phygital Sustainability Expo® in numbers
IN-PERSON DURING THE EVENT:
5500
+
Total Visitors (2 days)
2100
+
from abroad
2000
+
Subscribed Brands
500
+
Women Entrepreneurs
100
+
Managers
94
participating Brands
50
+
International Buyers
15
Multinationals with new projects
200
+
Influencers
236
+
Journalists
The 2022 Edition of the Expo® in the news
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Canale 5 · Forum
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RAI2 · TG2
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RAI3 · TGR Lazio
Green Confidential®
Lectures & Workshops
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Press Conference Opening · 11.7.2022
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Institutions Lectures · 12.7.2022
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Institutions Lectures · 11.7.2022
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Innovators Presentations · 12.7.2022
Panels
Live with exhibitors
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Albini_next
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Yamamay
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Radici Group
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Live reactions
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Rai Radio2 · 9.7.2022
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Live reactions
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